It was always my dream to open my very own boutique. For as long as I can remember, I had made it my long-term goal! Once I got all four of my kids out of school and started in the “real world,” I took the time to chase my dreams! 


Lilly Grace was named after and inspired by my French bulldog, Lilly Grace! Lilly Grace is loving, sweet and care-free, and everything I strive to for my boutique to be! I am so happy and so eternally grateful to share my dream with you all! With God all things are possible! 


In 2020, Lilly Grace boutique was born! We started off as a very small online boutique, but I knew I wanted more! We quickly began searching for our first brick and mortar space and quickly landed in the heart of San Marco! Our very first brick and mortar opened in May of 2021, and has been serving the women of Jacksonville and surrounding areas with variety of styles ever since! In July of 2022 we branched out yet again, and opened our Durbin Pavilion location, located in the St. John’s area!


At Lilly Grace our goal is to have a little something for everyone! We strive to find unique and beautiful quality pieces that will have you feeling beautiful inside and out! Our clothing is sure to help you stand out, every day and every milestone! Our boutique is sure to become one of your favorites, and we cannot wait to continue serving each and every one of you!


lots of love, 


Amy Walwyn